Tesla has made a significant update to its referral program in Canada, bringing back the Model 3 and, for the first time ever, adding the highly anticipated Cybertruck to the program. These changes, which went into effect Monday night, provide buyers with potential savings, though recent price hikes on Tesla vehicles still present a challenge for prospective owners.
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Model 3 Returns to the Referral Program
Tesla initially removed the Model 3 from the Canadian referral program just a month after revamping it in August 2023, while keeping it active in the United States. This left Canadian buyers with referral discounts only on the Model S, Model X, and Model Y—a move that puzzled many enthusiasts.
Now, Tesla has quietly reinstated the Model 3 in the program, offering buyers a $650 discount when using a referral link. However, this discount barely makes a dent in Tesla’s latest round of price increases:
- Model 3 RWD: Now $59,990 (+$4,000)
- Model 3 Long Range AWD: Now $68,990 (+$8,000)
- Model 3 Performance: Now $79,990 (+$9,000)
Additionally, the loss of the $5,000 iZEV rebate further impacts affordability, making this discount more of a minor perk than a game-changing incentive.
2025 Tesla Model Y Launches in Canada: Pricing, Features & What’s New
Canada’s Federal EV Rebate Program Runs Out of Funds What’s Next?
Cybertruck Joins the Referral Program for the First Time in Canada
In an exciting first for Canadian Tesla buyers, the Cybertruck has officially been added to the referral program. As a premium vehicle, it qualifies for a larger referral discount of $1,300, just like the Model S and Model X.
Buyers can apply their referral discount to both new orders of the standard Cybertruck and purchases of the Foundation Series from Tesla’s existing inventory.
Tesla’s Pricing Strategy: Balancing Discounts with Increases
While the return of referral discounts on the Model 3 and the inclusion of the Cybertruck are welcome news, Tesla’s aggressive price hikes may outweigh the benefits. Some industry analysts believe that Tesla is using referral incentives to boost sales while maintaining higher base prices to maximize revenue.
Final Thoughts: Should You Use a Referral Link?
If you’re planning to purchase a Tesla Model 3 or Cybertruck, using a referral link can help you save some cash, even if the savings are relatively small compared to recent price hikes. While these changes are a step forward for Canadian buyers, Tesla’s pricing strategy remains unpredictable, making it essential to stay informed about potential further price adjustments and incentives in the coming months.
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