As we approach the pre-Black Friday sales frenzy, telecom companies across Canada are ramping up their offers, hoping to capture consumer attention before the holiday shopping season kicks into high gear. Here’s a detailed roundup of the latest pricing actions and promotions in the telecom sector from October 19 to 25, 2024.
Key Pricing Changes and Promotions
- Fido’s New Unlimited Calling Feature: Fido has enhanced its offerings by adding unlimited calling to seven countries, including the U.S., China, and India, for its $54/month plan, which includes 60GB of data. This move aims to attract customers looking for better international calling options.
- Koodo’s Attractive Plans: Koodo has rolled out special plans for existing customers. New offers include plans ranging from $30 for 60GB to $55 for 90GB, significantly enhancing the value for its loyal customer base.
- Bell’s Migration Plan: Bell is enticing Virgin customers with a limited-time migration plan, priced at $45/month for 100GB of data. This strategy not only retains existing customers but also encourages them to migrate to Bell’s more robust service.
- Device Promotions: Several carriers, including Koodo, are promoting the Google Pixel 8 with a low entry price of just $5/month for new customers. This deal could spur interest in premium devices during the lead-up to Black Friday.
- Data Boosts from Koodo: In a noteworthy update, Koodo increased the data allowance on its $39/month plan from 20GB to a whopping 50GB, making it one of the most competitive offers in the market
Infrastructure Developments
In addition to pricing strategies, companies are also investing in infrastructure. Rogers, for instance, has partnered with SenseNet to deploy wildfire detection technology in ten communities across Alberta and British Columbia, showing a commitment to both safety and innovation
Incredible Offer: Public Mobile Launches $36/50GB 5G Plan Until October 31
Regulatory and Legal News
On the regulatory front, a significant development involves the USW winning an injunction against Telus regarding its return-to-office mandate, allowing the union to negotiate a solution. This reflects ongoing labor dynamics within the telecom industry
With these strategic pricing moves and promotions, Canadian telecom companies are not only preparing for Black Friday but are also setting the stage for a competitive holiday season. Consumers can look forward to a variety of offers that enhance both connectivity and value, making this a crucial time for anyone considering a switch or upgrade.
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